Every interaction is intentional. Every photo is real.

No. Brand missions appear in the Challenges feed, the same place all photo missions live. A user scrolls past a challenge card the same way they scroll past any other. They choose to open it, read the brief, and decide whether to participate. No user is interrupted by a brand mission mid-feed. Participation is always voluntary. Brand challenges carry the brand's name and are marked as sponsored.

Yes. Your brief can specify that submissions must feature your product, your location, or any other requirement you define. Creators who choose to participate read the brief before submitting. The camera-only constraint means every photo was taken specifically for your brief, not pulled from a library.

You do. The community votes on every entry, and you see all entries and votes on your own Rawly account. You pick up to 10 winners. If you have not picked within 3 days of the end, the most-voted entries win. Winners grant you a 12-month, non-exclusive licence to the winning photo or video.

Votes come from the Rawly community. Everyone who votes shares the 25% voter pool, weighted by rank, whichever entries they voted for: the share thanks people for voting and does not reward a particular choice. Votes from accounts younger than 7 days do not count toward a challenge. You pick the winners yourself, so the vote informs your decision rather than making it.

Rawly's service fee starts at €150 and is quoted per challenge. Write to hello@rawly.app for a quote. It appears on the same invoice as the prize pool, as a separate line. The pool split is published and fixed, and nothing is taken from the pool.

No. The creator keeps the copyright and can keep using and selling their work. You get a licence to use the winning photo or video for 12 months from the day the winners are announced. It is non-exclusive and worldwide. You may use it on your own websites, social media accounts, newsletters and advertising, with credit to the creator's Rawly username where the format allows. The prize is the payment for this licence. You may crop or resize the work, but not otherwise alter it. You may not sell or sublicense it, add it to a stock library, or use it to train AI models. If other people can be recognised in the photo, you need their consent before using it in advertising. Entries that do not win give you no rights. The full wording is in section 5 of the Terms. Write to us for longer or exclusive use.

Three differences. First, every entry is shot live in the app for your brief: no uploads of old or edited photos and no filters. Second, Rawly handles entries, voting and payouts, and you see every entry and every vote on your own account. Third, 100% of the prize pool goes to the community (winners and voters), and Rawly's fee is a separate line on your invoice.

Yes. You pay the prize pool and Rawly's service fee by invoice, and Rawly opens the challenge for you. When the winners are decided, Rawly splits the pool automatically: 75% goes to the winners and 25% to the people who voted. Nothing is taken from the pool. You never handle individual payments.