No ads in your feed. No sponsored posts. No attention sold to advertisers. Brands fund challenge prize pools instead, and the money goes to you, not the platform.
Is there a social media app with no ads?
Yes. Rawly is a social network with no ads. No ad slots in the feed, no sponsored posts, no attention sold to advertisers. It makes money a different way: brands buy Tokens to fund challenge prize pools, and that money is paid out to people who win, not spent on showing you ads.
An ad-funded app has one job: keep you scrolling, because more time means more ads shown. Every design decision follows from that. The feed is ranked by a model that predicts what holds your attention. Your data is harvested to target you. The product is tuned to be hard to put down.
You are not the customer in that model. The advertiser is. You are the inventory being sold.
Rawly does not sell ads, so none of those incentives exist. The money comes from brands funding prize pools you can win, and it flows to creators, not to a platform monetizing your attention.
How an advertising business compares to Rawly's brand-funded prize-pool model.
| How it works | Rawly No ads | Ad-funded apps |
|---|---|---|
| Ads in the feed | ✓ None, no slots, no sponsored posts | Ads and sponsored posts between content |
| How the app earns | ✓ Brands fund challenge prize pools | Selling your attention to advertisers |
| Your data | ✓ Not sold, no ad targeting, GDPR-native | Profiled for ad targeting |
| Feed incentive | ✓ Chronological, no watch-time goal | Ranked to maximize time on app |
| Where the money goes | ✓ To creators, 75 to 85% of the pool | To the platform, via ad revenue |
| Brand involvement | ✓ Opt-in challenges you choose to join | Interruptive ads you cannot opt out of |
No ad business means the incentives that warp other feeds simply are not there.
No ad slots, no sponsored posts, no mid-scroll breaks. The feed is the photos people posted, nothing inserted between them to sell you something.
There are no advertisers, so there is nothing to profile you for. Rawly is registered in Estonia as Rawly OÜ and is GDPR-native. No ad targeting, no data brokering.
Without ads to sell, there is no reason to engineer a feed that is hard to put down. That is why Rawly's feed is chronological, not ranked to keep you scrolling.
Brands fund challenge prize pools instead of buying ad space. You opt in by joining a challenge, and the pool pays winners and voters. Brand involvement you choose, not an ad you are shown.
When an app sells ads, the revenue is the platform's. When brands fund challenge prize pools instead, the money is paid out to people. Win a community-voted challenge and you earn Jeton: 1 Jeton is €0.06, withdrawable to your bank once you reach 500 Jeton. Rawly takes no commission on withdrawals, only the Stripe processing fee at payout. Actual results depend on challenge outcomes.
Rawly is also the social network with no algorithm and the social network with no bots. Together: real social media.
A feed with no ads, brands funding prize pools instead, and real money for winning. Join the invite-only beta and see a social network that is not selling you.